Who We Are:

Details are the foundation of our business and as such it is our focus to ensure a full understanding of each project we handle. Who, how, WHY and where are essential. Crossing T’s and dotting I’s is not just a corporate philosophy, it’s also the basis of our company name.

Practical Marketing or “Common Sense Marketing” as we like to call it combines strategical thinking with tactical application all the while maintaining focus on what is the task at hand. Our commitment extends from program development, including initial positioning and strategy, through to creative design, art completion and finally into production where required. Whether engaging the trade or the consumer we ensure to keep a close eye on the final user, what drives them and what’s important to them. Once that goal is established, we are then, and only then able to move forward with the execution.